How did your program do this year? That's what we asked a lot of advisors, program managers and pundits for the 2011 Outlook. We found the responses to be a mixed bag—but generally more positive than the year before. While some programs are still struggling, others are moving full steam ahead. What made the difference?
A key ingredient was support from top management. As Marc Vosen, president of the Bank Insurance and Securities Association and head of Key Investment Services, told me, "If you have a best practice model and didn't have support of the depository institution, you've got nothing. But even if you have mediocre models, as long as you have the support of the institution, you've got a lot."
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