U.S. Bank jumped into the robo world by striking a deal with FutureAdvisor. It plans to make the digital investment service available to its customers next year.
The Minneapolis bank is planning to aim its robo service toward “upcoming investors,” which often will be millennials, but not necessarily so, said Mark Jordahl, president of U.S. Bank Wealth Management. The new service will combine technology from FutureAdvisor with a dedicated team of advisers from U.S. Bank. That combination was especially interesting to the bank, he said.
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